Brand portrait · not a test

Replay

A statement about procedures is not a statement about places — the difference shows clearly here.

Published 31 July 2026 Last checked 31 July 2026 2 linked sources

Replay

Origin
Italy
Founded
1981
Group
Independent
Production
Not disclosed
Core materials
Baumwolle
Price level
2/4
Evidence score
16 of 100

How much this brand discloses, and how much of it we could verify. It is not a quality rating — a composition line cannot tell you how good a fabric is. How we calculate it

  • Production disclosure 0/25
  • Linked sources 16/20
  • Own material check 0/15
  • Fabric weight stated 0/12
  • Country stated per product 0/10
  • Construction detail stated 0/10
  • Cost breakdown published 0/8

Evidence for the price Below what this price band usually documents

What the product page says

On 31 July 2026 the Anbass slim-fit jeans in medium blue were checked, item M914.000.261 C39, €99, 94% cotton, 4% elastomultiester and 2% elastane.

A country of manufacture appears nowhere. Zero hits for “Made in”, “Hergestellt in”, “Prodotto in”, “Ursprungsland” and “Herstellungsland”, neither visible nor in the source. Structured product data is present; no origin field is among it.

Figures that look like disclosure

The sustainability page works with shares. It states that 80 per cent of business volume comes from suppliers completing an annual environmental assessment module, and that 44 per cent complete the corresponding social module.

Those are solid, checkable statements — about participation in an assessment scheme. They say how many suppliers fill in a questionnaire. They do not say who those suppliers are, where they are based, or which of them sewed these jeans.

The difference is not hair-splitting. A factory list such as Bestseller publishes for Jack & Jones, or Levi's for its own goods, can be checked: you can visit an address. A percentage can only be believed.

Where the disclosure ends

The country of manufacture of the jeans we checked, or of any other item.

A list with names and addresses.

The exact place of founding.

“Since 1981” and “authentic Italian design” are stated — a place is not. We carry over the year, not the place.

What is documented

Fashion Box S.p.A. is named as the company behind the brand — in the website footer and on the sustainability page in connection with a certification.

How we checked

We went through the product page and the company pages by hand, opening every collapsible panel individually. All quotations appear in the brand’s own wording; figures and fields were verified against the page source. The date of each check is given with the source.

What we can document

  • Anbass slim-fit jeans, item M914.000.261 C39, €99, checked on 31 July 2026
  • Material 94% cotton, 4% elastomultiester, 2% elastane
  • No origin statement: zero hits for “Made in”, “Hergestellt in”, “Prodotto in”, “Ursprungsland” and “Herstellungsland”
  • Structured product data present, without an origin field
  • Sustainability page with shares: 80% of business volume from suppliers completing an annual environmental module, 44% the social module
  • Named as the company: Fashion Box S.p.A.
  • Statement “since 1981”

What we cannot

  • The country of manufacture of the jeans we checked, or of any other item
  • A factory or supplier list with names and addresses
  • The place of founding; only the year and “Italian design” are stated
  • We could not retrieve the pages ourselves

Sources

2 in total · archived internally
  1. Anbass jeans M914.000.261 C39, €99, with no origin statement — Replay Read 31 July 2026
  2. Sustainability page with share figures for assessment modules — Replay Read 31 July 2026

Reader reviews of Replay

These are readers’ own experiences, not an assessment by our editorial team. We do not test — we document, and we cite. Every review is checked before it appears.

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Questions readers ask

Where is Replay made?

The product page does not say. There is no origin statement, neither visible nor in the source.

What do the percentages on the sustainability page say?

They give the share of business volume from suppliers completing an annual environmental or social assessment module. They say nothing about places.

Is there a factory list?

No. There are share figures, but no list with names or addresses.

Who owns Replay?

Fashion Box S.p.A. is named as the company behind the brand.

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